South Africa is Travel Ready unpacks the German Market

German Market

The German Market is one of South Africa’s Top 5 Source Markets and, as of mid-October, one of the only source markets from which the country can welcome leisure and business travellers.

We are open to Germany, but are they travel ready for South Africa?

Our panelists discuss this important point, what the sentiment is like in Germany currently and what the expectations are of German travellers at a time of COVID and beyond. We will also delve into the Western Cape’s new marketing campaign promoting the province to Germany and provides some insights into how local product should get travel ready to welcome the Germans.

Date: 13 October

Time: 17h00

RSVP: https://bit.ly/34NiZFm

Joining us to unpack these important points are:

Petra Fraatz, Red Elephant Reps

Petra Fraatz

At the age of 16 Petra delved headfirst into the travel industry with a job with a leading German tour operator. During her 40 years in a management position with the same company, she created new tour programmes and successfully launched new destinations as well as being involved with operational issues, extensive budgets, destination marketing and brochure production.

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Christian Handschell, WörterSee Public Relations

Christian Handschell

Christian is a seasoned international tourism strategist who has been developing communication and marketing campaigns for almost 25 years. He runs WoerterSee, a company dedicated to communication, marketing and consultancy of international clients from the tourism, hospitality and lifestyle sectors. As a part of his engagements, he oversees the business of the German Chapter of “Pacific Asia Travel Association''. Christian lectures tourism management at the University of Applied Science in Bielefeld/Germany. As an international tourism expert, he is supporting Boundless Southern Africas efforts to develop and promote sustainable cross-border tourism in Southern Africas TFCAs.

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Tim Harris, Wesgro

Tim Harris

Tim Harris is the CEO of Wesgro, the Tourism, Trade and Investment Promotion Agency for Cape Town and the Western Cape. Tim previously served as Member of Parliament and Shadow Minister of Finance for the Democratic Alliance (DA). He holds a BA in English Literature and a Masters in Economics from the University of Cape Town. Tim currently sits on the board of the Cape Town Film Studios and BPESA.

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Caspar Venter, Venter Tours

Caspar Venter

Growing up around the world as the son of a diplomat, Caspar Venter’s heart always remained with his roots, as a 9th generation South African. A passion and commitment to Africa, combined with a global awareness and desire to share some African spirit in Germany, naturally led to the opening of Venter Tours in 2003 in Neubrandenburg. Venter Tours is an African specialist tour operator, with a dedicated team of 15 Africa-converts that tailor make safaris throughout the continent – from Indiana Jones adventures in the Congo to 4x4 expeditions through Namibia, and of course cherished journeys in his homestead South Africa.

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